Expand your business in
Bulgaria
Advantages of expanding your online business to Bulgaria
Bulgaria, a country with picturesque landscapes and a rich history, is emerging as an ideal location for e-commerce expansion. As a member state of the European Union with a stable economy, Bulgaria offers a favorable environment for online business development. In 2023, approximately 25% of Bulgarians made online purchases – clear evidence of the growing interest in e-commerce.
Promising Market
With a population of approximately 6.9 million and an internet penetration rate of over 70%, Bulgaria represents an attractive market with high growth potential. The e-commerce sector is steadily rising, attracting an increasing number of online consumers.
Solid Digital Infrastructure
Ongoing investments in digital infrastructure ensure a fast and stable internet connection – a key element for the efficient operation of online stores. This directly contributes to improving the customer shopping experience.
Low Operating Costs
Compared to other countries in the region, Bulgaria offers low labor and administrative costs. This advantage allows online businesses to optimize budgets and increase profit margins.
Business-Friendly Environment
The Bulgarian government supports foreign investment through a transparent legislative framework and various support programs for companies looking to enter the local market.
Our professional team is fluent in Bulgarian and handles the entire customer relationship process: order processing, managing complaints, and returns. We ensure a positive experience for every customer.
We provide accurate translations and cultural adaptations of your website content, ensuring your message is relevant and persuasive to the Bulgarian audience and contributes to higher conversion rates.
Your texts are carefully reviewed by specialists to eliminate grammatical and punctuation errors and to ensure clarity, coherence, and relevance for the Bulgarian market.
Our team guides you step by step through expanding into the Bulgarian market—from entry strategies and selecting payment and delivery methods to return policy setup, price comparison integration, and listing on marketplaces like eMag.
We analyze consumer behavior, shopping trends, and local competition to provide valuable data that supports your strategic decisions and market positioning.
Preferred Payment Methods in Bulgaria
Bank Cards
A widely accepted method, preferred for its safety and ease of use.
PayPal and Revolut
Popular choices for fast, secure, and modern payments.
Cash on Delivery (COD)
Still very popular in Bulgaria, offering added security and trust to buyers.

Logistics and Delivery Methods in Bulgaria
Reliable Courier Services:
Econt Express
One of the leading couriers in Bulgaria, offering fast deliveries and real-time tracking, for both home delivery and pickup point services.
Speedy
Known for its efficiency and speed, Speedy offers flexible services and collaborates with international partners for cross-border deliveries.
Bulgarian Post
The national postal operator provides extensive domestic and international services through the INTERCONNECT network, covering over 30 countries. It is a reliable and affordable option for external shipments.
These courier services are among the most widely used and appreciated in Bulgaria, contributing to efficient logistics for your e-shop.


Contact Us
Explore the benefits of expanding into Bulgaria and take advantage of a growing market full of opportunities for your online business.
